Digital Marketing Area of Expertise

What is SEO? It’s manny things. An SEO (person, formerly known as a webmaster) is the liaison between the search engine (read Google) that wants to deliver to its users (the people who are searching) the best possible result and the website.

The SEO’s job is to ensure that the search engine understands what the webpage is about and rewards the owner by showing it on top of the SERPs. Sounds simple, right?

Expertise, Trust, and Authority is what YOU have. I help you with the technical, local, on-page, of-page, content, and link strategy aspect of your Search Engine Optimization campaign by moving the needle in the right direction and helping you rank higher in the SERP. Remember, Google wants the best answer to its user’s queries. By implementing some SEO strategies I recommend (no tricks, only proven results), Google has rewarded websites by showing them on top of the search results.

I always keep up with best practices and the latest Google updates. I’m aware of negative SEO (black hat) techniques and what damage it can do, especially for a small company that solely relies on its website and online presence to get its customers. Links are still one of the most important factors in the ranking algorithm, and I help you get legit backlinks to your website. Sometimes, to achieve the required performance, you’ll need a new, fast and professional website. I worked with the most talented graphic designers and best web developers who have build WordPress websites for more than 10 years. And yes, you need a WordPress website. Don’t get fooled by WIX, Squarespace, Shopify, Duda, Etsy, and other similar platforms. They’re all great, but you don’t have control over them. And it would be best if you had control. For me, there’s nothing more thrilling than a satisfied business owner who’s getting more business from the recommendation I make as an SEO specialist.