Hello! I’m Emanuel, SEO Consultant from Toronto
I’m a passionate digital marketer that helps Google offers its users the best possible answers to their queries. Oh, and I like to do SEO audits.
Hello! I’m Emanuel, SEO Consultant from Toronto
I’m a passionate digital marketer that helps Google offers its users the best possible answers to their queries. Oh, and I like to do SEO audits.
Emanuel P, Toronto SEO Consultant
Hi there, my name is Emanuel P, and I’m an SEO consultant from Toronto, Canada, with more than ten years of experience in the digital marketing space, helping small to medium size businesses – or, as I like to call them, on their way to becoming big businesses – grow their organic traffic. I spend most of my time doing SEO Audits – I’ve created an SEO Audit Masterclass Course.
I’m one of the lucky ones that do what I love. There’s no greater satisfaction than helping clients achieve their goals.
Don’t hesitate to contact me if you have any questions.
"It's my pleasure to provide a recommendation for Emmanuel. He is one of the hardest-working people I know. He is committed to doing the best job possible and doesn't quit until the job is done right. I highly recommend him!"
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EMANUEL P
How About Some Marketing?
Theoretically, this is my best content.
Honestly, it’s about more than marketing.
There’s always something I give away for free to my subscribers: a book, a course, a discount, etc.
EMANUEL P
How About Some Marketing?
Theoretically, this is my best content.
Honestly, it’s about more than marketing.
There’s always something I give away for free to my subscribers: a book, a course, a discount, etc.
SEO Consultant
What is SEO? It’s many things.
SEO stands for Search Engine Optimization – I would also name it Search Experience Optimization, and it’s the craft of helping websites and other digital entities appear at the top of organic search results.
An SEO professional, previously referred to as a webmaster, serves as the intermediary between the search engine (primarily Google) and its objective of providing the most optimal results to its user base.
The SEO’s job is to ensure that the search engine understands what the webpage is about and rewards the owner by showing it on top of the SERPs.
Sounds simple, right?
Expertise, Experience and Authority to build Trust are what YOU have – I can help you translate that online so that the search engine can understand that as well.
I can also help you with the technical, local, on-page, off-page and link strategy, keyword research, and the content of your Search Engine Optimization campaign by moving the needle in the right direction and helping you rank higher in the SERP (Search Engine Result Pages).
Remember, Google wants to offer the best answer to its user’s queries.
I always keep up with best practices and the latest Google updates. I’m aware of negative SEO (black hat) techniques and what damage they can do, especially for a small company that solely relies on its website and online presence to get its customers.
Links are still an important factor in the ranking algorithm, and I help you get legit backlinks to your website.
Sometimes, to achieve the required performance, you’ll need a new, fast and professional website. I’ve worked with the most talented graphic designers and best web developers who have built WordPress websites for over ten years.
Last but not least, the AI revolution that’s been taking everything by storm. The search results landscape is changing, so having a consultant by your side will help understand and navigate this storm.
Remember, Google wants to offer the best answer to its user’s queries.
For me, there’s nothing more thrilling than a satisfied business owner who’s getting more business from the recommendations I make as an SEO specialist.
What people are saying
Motivational Speaker, Businessman Read More
“I have known Emanuel for half a year & found his skills to be sharp. I can highly recommend him as the ‘secret weapon’ behind small to medium-sized businesses who want to improve their profit!”
Thought Leader, System Coach, Award-winning Author, M.Sc., MBA. Read More
“Marketing strategy? Website, SEO, social media tips? Done for you? Done with you? Emanuel is like a one-stop-shop for all your marketing needs as a small business owner! His strategic and well-structured approach—doubled by a wealth of tech knowledge and experience—are priceless! Approachable and willing to adapt the strategies to suit your business goals, Emanuel is a pleasure to work with!”
Brazilian JiuJitsu Instructor, Oracle Jiu Jitsu, GTA Read More
“Emanuel is a professional SEO and marketing expert. I have found his knowledge and willing to help and go the extra mile to be above and beyond competitors. I highly recommend him. You won’t be disappointed.”
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What people are saying
Motivational Speaker, Businessman Read More
“I have known Emanuel for half a year & found his skills to be sharp. I can highly recommend him as the ‘secret weapon’ behind small to medium-sized businesses who want to improve their profit!”
Thought Leader, System Coach, Award-winning Author, M.Sc., MBA. Read More
“Marketing strategy? Website, SEO, social media tips? Done for you? Done with you? Emanuel is like a one-stop-shop for all your marketing needs as a small business owner! His strategic and well-structured approach—doubled by a wealth of tech knowledge and experience—are priceless! Approachable and willing to adapt the strategies to suit your business goals, Emanuel is a pleasure to work with!”
Brazilian JiuJitsu Instructor, Oracle Jiu Jitsu, GTA Read More
“Emanuel is a professional SEO and marketing expert. I have found his knowledge and willing to help and go the extra mile to be above and beyond competitors. I highly recommend him. You won’t be disappointed.”
Previous
Next
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SEO Expert
"My name is Olivian Breda, and I've been doing search engine optimization (SEO) since 2006. I've known Emanuel P for more than 10 years, and I recommend him wholeheartedly. He knows a lot about technical SEO. He can look at reports. He got the basic stuff covered. But the reason why I recommend him the most is because he cares. He looks into things; he puts his energy into projects. He puts passion into everything he does. As far as I know him, he's the go-to person for SEO tasks."
SEO FAQs
Do you have questions? I have answers 🙂 and here are some of the most common SEO questions.
Hiring an SEO consultant can be worth it. A good SEO consultant can help improve your website’s visibility, increase organic traffic, and ultimately lead to higher sales and revenue. You’re hiring an SEO Consultant to help you not leave money on the table anymore.
The role of an SEO consultant involves developing, executing, and overseeing strategies to improve search engine rankings and the website’s overall SEO strategy, in addition to other tasks such as keyword research, technical SEO audits, on-page and off-page optimization, link building, structured data review, content strategy planning, and performance analysis.
Yes, SEO can be highly effective for small businesses. It can help them compete with larger companies and maximize their potential by broadening their audience and elevating their digital footprint. Remember – SEO is a long-term game, and it may take time to see significant results.
Finding a good SEO consultant involves researching and comparing different professionals based on their Experience, Expertise, Authotaritivness and the Trust they have within the industry. Past results and client reviews are also a good indicator 🙂. It’s also important to have a clear understanding of your own business goals and how SEO operates to ensure the consultant can meet them.
Choosing an SEO consultant involves considering factors such as their experience, expertise, past results, client reviews, and whether they understand your business and its goals. It’s also important to discuss their SEO strategies and ensure they align with Google’s guidelines to avoid penalties.
The cost of SEO services in Toronto can vary widely depending on the complexity of your website, the competitiveness of your industry, and the specific services you require. Monthly retainers can start from $500 per month for smaller businesses or less competitive markets, up to $10,000 per month or more for larger businesses in highly competitive markets.
SEO can be charged as a monthly fee, especially if you’re working with an SEO consultant or agency on an ongoing basis. This monthly retainer often includes a range of services such as regular audits, content creation, link building, and performance reporting.
When it comes to promoting your website, SEO can be a more affordable option than Google Ads in the long term. Even though it requires some investment of time and resources at the beginning, it can generate consistent traffic to your website over time. On the other hand, Google Ads can lead to immediate results but requires ongoing investment. Or as I like to often say, Ads have an on-and-off switch, while SEO is the gift that keeps on giving, if done right.
SEO and Google Ads serve different purposes and can both be valuable parts of a digital marketing strategy. However, SEO has the advantage of generating long-term organic traffic and is often more trusted by users. Google Ads can provide immediate visibility and is particularly useful for time-sensitive campaigns or competitive industries.
Yes, it’s possible to do your own SEO with the right knowledge and tools. However, SEO is complex and time-consuming, and mistakes can lead to penalties that harm your site’s ranking. If you’re not confident in your SEO skills, it may be more effective to hire a professional. There’s plenty of information out there that make you think you can do it. Do you do your taxes yourself, or hire an accountant? Focus on running your business and get a professional to help with your SEO and digital marketing strategy.
How long do you want clients for? SEO is a long-term game that we’re playing and often it takes several months – and longer if the business and website are new – to start seeing significant results. Therefore, it’s recommended to commit to at least 6-12 months of SEO services. The exact duration will depend on your specific goals, the competitiveness of your industry, and the current state of your “website’s SEO”.
Depending on different factors, such as the current state of your website, the level of competition in your industry, and the strategies you use, SEO results can take varying amounts of time to appear. Typically, you should start seeing initial results within 3-6 months, followed by more significant improvements within 6-12 months. Just remember that these timelines can vary depending on the situation, and consistent effort is necessary for the best possible outcome.
As you will often hear in SEO and digital marketing, it depends! The duration of SEO can differ depending on various factors, such as the size of your website, your objectives, and the tactics you use. Typically, small businesses usually spend about 5-10 hours a week on SEO. But, bigger companies with more complex websites often spend a lot more time on it, having multiple people on the SEO team.
Having too many pages is not necessarily bad for SEO, but it can be if those pages have thin or duplicate content. What’s important for a page is to be optimized and to add value for the visitor. This is where an experienced SEO consultant can help.
Yes, SEO is still relevant in 2023 and will continue to be an important strategy for improving visibility and gaining organic traffic. As it has for the past 20+ years, specific strategies and techniques used in SEO may become oboslete or evolve over time. Having and expert SEO consultant by your side helps.
I haven’t heard of any business that couldn’t benefit from SEO. It’s important for businesses to rely on online visibility to attract customers. This includes e-commerce businesses, local businesses, and businesses in highly competitive industries or markets.
Hiring the wrong consultant and agency that perofrm several practices such keyword stuffing, using irrelevant keywords, creating low-quality or duplicate content, and participating in shady link schemes. Paying someone that does nothing can also fall under this category as I have met many that experienced this, thus making up their mind on what SEO is.
Of course. As I said, SEO is the gift that keeps on giving, as among other benefits, SEO leads to improved visibility, increased organic traffic, and higher sales and revenue. Remember, SEO is the long-term game.
AI has been used in SEO for the longest time. What do you think the Search Engine algorithm works on? That’s the perfect example. But SEO is more. SEO involves strategic planning, creative problem-solving, and understanding human behavior, which are areas where humans currently excel over AI. AI can help the SEO professional do this at scale.
Mastering SEO
When looking to rank higher in Google and attract potential leads, you’ll need to demonstrate to E-E-A-T; the four main pillars that Google uses to evaluate the quality of a website and the content on it.
Experience
I built my first website in 2002 and learned about SEO in 2007 when I was working on my own business and building my first WordPress website. These encounters gave me first-hand experience in SEO. I learned what’s key to truly standing out in the digital realm, which allows me to help other businesses with their search engine presence. When working with them, I always recommend showcasing first-hand experience through content. This can help establish yourself as a credible source of information and boost traffic.
Expertise
Expertise is all about the knowledge and skills you hold in your niche. By creating high-quality, informative content that educates readers and showcases your knowledge and experience, one can establish themselves as an expert. You can demonstrate your knowledge by getting published in industry publications and earning certifications. Of course, you must let your website visitors and the search engine know about this. 😉
Authoritativeness
Authoritativeness means your reputation and influence in your industry. And to demonstrate it, you will need to build a strong brand and a loyal following. Methods to do that include social media engagement, guest posting on reputable websites, and building relationships with influencers in your niche. I can help with establishing your brand as an authority and help boost conversions.
Trustworthiness
No matter how Experienced, Expert or Authoritative an entity may be, it can still be considered untrustworthy. I can help you build trustworthiness by securing your website and adding clear information on payments, exchanges, returns and other customer service policies. Furthermore, I can help you source positive reviews and ratings from clients so you come out as a well-known and reputable business.
Answers to some SEO FAQ
The main goal for any business is to generate revenue and grow. And SEO is one of the effective channels they can take advantage of. Using SEO strategically, you can rank high on the SERPs. And the higher your website ranks, the more likely potential customers are to find and engage with you. As an experienced SEO consultant, I helped businesses understand the difference an effective SEO strategy can bring to their sales numbers.
SEO is a long-term strategy that doesn’t have an on/off switch like paid advertising; it can take several months to start seeing some positive results. The exact timeline depends on a variety of factors like competition in your niche, location, budget, etc. That said, I may provide clients with regular updates on their progress and help them understand the impact of SEO over time.
In many cases, yes. SEO involves optimizing elements like content, keywords, meta descriptions, and title tags, as well as site architectures, calls to action, navigation, buttons, etc.
Metrics like website traffic, keyword rankings, time spent on the website, etc., on top of conversion goals, can be used to measure how effective a particular SEO strategy has been. I work with my clients to identify the most relevant metrics for their specific business goals and provide regular reporting to help them understand the impact of the SEO efforts.
As an experienced SEO consultant in Toronto, I have been helping businesses improve their online visibility, attract customers, and achieve their business goals through a series of techniques and strategies, starting with an SEO audit, keyword and competitor research, local SEO, link building, content optimization, technical SEO, reporting and more. This will help you improve your website’s search rankings and drive growth.
Tools I work with
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DTM, Business and Communication Advisor, JADE Strategic Relations
"Hi, my name is JD Thomas, a former Public Relations Manager for Toastmasters District 123. When Toastmasters International created a new district, it presented significant challenges for our non-profit organization. We heavily relied on our members to volunteer for leadership roles. As the Public Relations Manager for the District, my responsibility was to establish a new online presence for this venture. Fortunately, I had the support of an amazing team, including Emanuel Petrescu. Emanuel played a crucial role in creating a website that not only looked beautiful but also aligned perfectly with our goals. The website was exceptionally user-friendly, catering not only to our members but also to non-members who wanted to learn more about us and how to contact us. Additionally, it provided valuable resources for our members to facilitate their growth. Emanuel possessed a deep understanding of our target audience's needs and wants, and he ensured that our website was search engine optimized (SEO), making it effortless for people to find us. I highly recommend Emanuel if you are starting a new business or aiming to enhance your online presence. He has the skills and expertise to help you achieve your goals."
Digital Marketing Expertise
Apart from SEO, I also consult with my clients on these aspects of Digital Marketing:
Pay-Per-Click Advertising(PPC)
PPC Advertising is all about placing ads on Google and other websites and paying a certain fee each time a user clicks on the Ad. With my years of experience in Digital Marketing, I can help you create effective ad campaigns that target the right audience and will drive traffic to your website and not waste your advertising budget.
Social Media Marketing
Meta (Facebook, Instagram), Twitter, Tiktok and YouTube are among the best platforms you can leverage to engage with potential customers and build brand awareness. But without an effective strategy, you may head nowhere. I can help you develop one that aligns with your business goals and drives both engagement and conversions.
Content Marketing
Creating and sharing high-quality, valuable content is key to attracting and engaging with potential customers. As an experienced digital marketer, I can help you develop a solid and valuable content strategy that will position you as an authority in your niche and drive traffic and conversions.
Email Marketin
The power has always been in the email list. Do you use it effectively? Email marketing can be the best method to send targeted messages to customers and prospects. Using email marketing as a digital marketing tool, I can help you create compelling email campaigns and sequences that will not just bring in traffic but boost your sales figures as well.
Branding
Your brand is your identity. It is what sets you apart from competitors and creates a lasting impression among customers. I can help you develop a comprehensive branding strategy that won’t just align with your business goals but resonate with your target audience.
Graphic Design
There’s nothing better than visuals to communicate your brand message forward. By working with a talented and creative team of graphic designers, I can help you create graphic designs that capture your brand personality and communicate your message effectively.
WordPress Website
Your website is the cornerstone of your digital presence. It’s where potential customers will be headed to learn more about your business. I work with a team of talented WordPress website experts to help you create a visually appealing, user-friendly, and responsive website.
Testimonials
JULY 29, 2021 Read More
Very knowledgeable on SEO and other marketing techniques that boost company's visibility and builds trust. Responsive, professional service... highly recommended!
JULY 29, 2021 Read More
Emanuel is a great digital marketer and i call him the SEO guru of the digital marketing lansdscape- if you need any help in Digital marketing Emanuel is the one for you!
JULY 29, 2021 Read More
Emanuel's expertise in the digital marketing space is amazing. He helped me with my SEO and social media campaigns. He was able to identify the right audience so we can serve them ads that delivered rezults. He also identified some keyword opportunities in my industry and helped me create relevant content, content that ranks on the first page and helped me get more business. i highly recommend his service!
JULY 29, 2021 Read More
Positive: Professionalism , Quality , Responsiveness , Value Emanuel is excellent and professional at what he does!
Testimonials
JULY 29, 2021 Read More
Very knowledgeable on SEO and other marketing techniques that boost company's visibility and builds trust. Responsive, professional service... highly recommended!
JULY 29, 2021 Read More
Emanuel is a great digital marketer and i call him the SEO guru of the digital marketing lansdscape- if you need any help in Digital marketing Emanuel is the one for you!
JULY 29, 2021 Read More
Emanuel's expertise in the digital marketing space is amazing. He helped me with my SEO and social media campaigns. He was able to identify the right audience so we can serve them ads that delivered rezults. He also identified some keyword opportunities in my industry and helped me create relevant content, content that ranks on the first page and helped me get more business. i highly recommend his service!
JULY 29, 2021 Read More
Positive: Professionalism , Quality , Responsiveness , Value Emanuel is excellent and professional at what he does!
